The increase in the use of smartphones in India has affected several industries, and the betting market is one of the segments that has felt this impact the most. The ability to access betting sites directly from mobile devices has brought many changes to the behaviour of bettors and the strategies of companies in the sector. In this analysis, we’ll look at how mobile devices have affected online betting.
Increased accessibility on betting sites in India
In India, with one of the largest populations of smartphone users in the world, the accessibility provided by mobile devices has increased the number of users on sports betting sites and online casinos. The proliferation of high-speed mobile networks in urban and rural areas has allowed more people to participate in online betting, diluting the geographical barriers that limited access to physical casinos or bookmakers, and the need to be stationary in one place with a computer. Betting via mobile phones and tablets has opened a door for fans to be able to bet from anywhere.
Impact on betting behaviour in India
Mobile devices have not only facilitated, but also affected the way bets are placed. With new technologies, new features and types of betting have emerged.
- Real-time betting: Mobile technology enables live betting, where players can bet on events in real time.
- Convenience: With smartphones, betting has become an activity that can be done anywhere and at any time, which has greatly increased the number of daily bets.
- Personalisation: Betting apps have been created that adapt recommendations and offers based on the user’s preferences and betting history, improving the player’s experience.
- Integration of services: Some betting apps integrate live streaming services of sporting events with real-time betting options.
Desktop vs mobile betting
The choice between desktop and mobile betting is a personal one, as both types have their pros and cons. Betting on a desktop provides a broad view of all the data, tables and odds movements, which can be useful for bets that require detailed analysis. Desktop betting interfaces often allow for more functionality at the same time, such as viewing multiple games, detailed statistics and betting history.
The biggest benefit of mobile betting, on the other hand, is the ability to bet from anywhere. Whether it’s at the coffee shop/local café, during your commute or even at the stadium watching an event, bets can be placed directly from your smartphone. Mobile betting apps can also send real-time notifications about match results, odds changes and betting alerts, keeping bettors informed and ready to act quickly.
Online betting apps – The new way to bet
Mobile technology has changed the betting market in India, and so have the best betting apps. Attracting new players because of their convenience, mobile betting is increasingly the favourite type of betting among Indian bettors. And betting sites are keeping up with this trend by offering online betting apps full of features.